Direct Mail & Brand Perception

Organisations who run mail campaigns are sensitive to not only the obvious cost of sending information out, but also and more importantly, to the brand perception it may give upon receipt, especially if the recipient is recently bereaved.

Sending out unwanted mail is not only expensive, it is also highly inefficient on many levels, including the negative environmental impact of processing, producing and mailing unnecessary and unwanted items of post.

Stop Mail is a vital tool for organisations to keep their own databases accurate, so as not to potentially offend or upset anybody following a loss.

Sensitivity

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Facts About Direct Mail

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Direct mail companies subscribe to our data
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Tonnes of waste created by direct mail
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Billion items of direct mail are sent each year, only 13% is recycled
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Of people complete Stop Mail online, which is quicker than post.